After sketching up some initial ideas, Evan realized he needed help. When hours of late night Google searches left him empty-handed, his uncle introduced him to Paul, an engineer with significant startup experience. Paul was the partner Evan had been looking for. The two clicked immediately - going back and forth with jokes, future goals, dreams, and their love of the outdoors and fitness.
Over the next two years, they spent countless hours brainstorming, testing, and iterating on concepts. The final product? A purposefully crafted design that could help millions of people worldwide - MonkeyFeet. But Paul didn’t want to stop there, he wanted to have a lasting impact on the health and fitness industry. With that, the two decided to mix their love for nature and wildlife with their passion for improving the physical and mental health of others to create a purposeful brand -